IPD Leaders Share Lessons and Learnings After 18 Months at Retail

IPD's experiences offers good lessons and learnings for other industry veterans who may be contemplating launching new brands, given the pending Boardriders sale and the disruption – and potential opportunity – that it will likely create in the market.
Published: January 23, 2023

IPD is one of the newer brands on the market that everyone is watching closely. The brand is interesting for a few reasons:

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series