Revelyst Brands to Venture into Celebrity Collabs, Toys, Snacks, Publishing
On the heels of its sold-out Fox Racing and rapper Travis Scott collab, Simms Fishing, Bushnell Golf, and…
News May 14, 2025
Latest In: Outdoor
New Tariff Rates on China a Reprieve, but Still Too High, Say Brands and Trade Groups
Tariffs on products from China are still “highest in our lifetime." Comments from Vissla, C3, Wild Rye, La…
News May 13, 2025
Keen COO Talks Tariff Pricing, Zero China Exposure, and More
Keen Chief Operating Officer Hari Perumal explains why – and how – the brand will keep prices steady…
Executive Edition May 12, 2025
Wanted: Young Leaders to Watch Submissions
We are looking for team members who are 40 years old or younger and are making a positive…
News May 9, 2025
Tariffs to Strain Yeti Inventory in 2025; Some New Products to Debut Outside of U.S., Others Delayed
Recent tariff increases to as high as 145% on products from China will put a strain on the…
News May 8, 2025
REI CEO Addresses Co-op’s Challenges and Opportunities at Annual Meeting; Members Reject Board Picks
Tariffs, public lands threats, labor disputes, and ongoing financial challenges are just some of the issues Laughton addressed…
News May 8, 2025
Saucony, Merrell Drive Revenue Growth at Wolverine WorldwideÂ
Merrell and Saucony were the standouts among the Wolverine brands. However, like other publicly traded companies, Wolverine withdrew…
News May 8, 2025
Rossignol Appoints Outdoor Veteran Adam Ketcheson Chief Commercial Officer
Ketcheson is the former chief commercial officer of Canada's Mountain Equipment Company.
News May 7, 2025
REI Appoints New Chief Financial Officer
New REI CEO Mary Beth Laughton continues to build her own management team.
News May 7, 2025
Helly Hansen Plans Outlined by Soon-To-Be Owner Kontoor
With regulatory approvals now cleared, the acquisition of Helly Hansen is expected to close in May. Kontoor executives…
Executive Edition May 7, 2025
Outdoor Gear Repairs Ramp Up to Meet Increased Demand from Consumers
Brands such as Patagonia, Burton, and more, along with retailers and third-party repair services, are making gear repairs…
News May 6, 2025
