Latest In: People

Mountain Hardwear trail runners in sun protective gear

Columbia Veteran Peter Rauch Named President of Mountain Hardwear

Columbia Sportswear names Peter Rauch President of Mountain Hardwear as Troy Sicotte shifts roles, following a similar leadership…

News September 11, 2026
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Burton Names Denny Bruce CEO Ahead of Company’s 50th Anniversary

Denny Bruce, a former Vans, Dickies, and Gozney executive with early ties to the brand, will take the…

News September 8, 2026
Burton Chief Merchandising Officer Jennifer Valentine.

The Ascent: Burton Chief Merchandising Officer Jennifer Valentine

Jennifer Valentine on career pivots, lessons from nearly two decades at Adidas, and why Burton's 50th anniversary is…

News September 3, 2026
Kate Walker, Associate Publisher, Shop Eat Surf Outdoor.

Kate Walker Named SESO’s New Associate Publisher

Kate Walker has joined Shop Eat Surf Outdoor as its new lead sales executive and Associate Publisher, bringing…

News September 2, 2026
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Kontoor Brands Names Arc’teryx Executive to Lead Helly Hansen North America Sport

Kontoor Brands has a new leader for Helly Hansen's North America Sport business. The hire comes as at…

News August 27, 2026
Surf Expo is debuting Tidal Reach, its new content creator program, at the September 16-18 show, with organizers expecting 50-plus creators.

Surf Expo Introduces Tidal Reach Creator Program Preview for September Show, With Bigger Expansion Planned for January

Surf Expo is bringing its own content creator play to the floor this September, with plans to scale…

News August 26, 2026
Jamie O'Brien Fun Day Surf

“Don’t Fight the Fun”: Tom Ruiz Named CEO of Fun Day Surf

The longtime surf industry sales leader, who helped build brands like Volcom, Salty Crew and Seager, on joining…

News August 26, 2026
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Vuori Names New CMO from Abercrombie & Fitch

Vuori has hired a key figure from Abercrombie & Fitch's turnaround to lead its next phase of growth,…

News August 17, 2026
ShaunNeff_BeachHouse

Shaun Neff Lands Another Payday as Samsonite Buys BÉIS in $210 Million Deal

The Neff Headwear founder's brand incubator is cashing out of one of its biggest bets yet, with Samsonite…

News August 13, 2026
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Elevate Outdoor Collective Sells Madshus, Names Fredrik Kjellberg as Group CMO

Elevate Outdoor Collective is selling Madshus to ConsilTech under new ownership with deep ski industry roots, while promoting…

News August 6, 2026
AtlanticParkSurf_MikeWallace

Mike Wallace Joins Atlantic Park Surf as VP of Sales

Mike Wallace, a 25-year surf industry veteran and former Roark Global Marketing Director, has joined Atlantic Park Surf…

News August 5, 2026
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series