Latest In: People

BC_FTL_SaltyCrew_Womens_800x500

Salty Crew Makes Key Hires to Drive Women’s, Retail Marketing, and International Growth

Salty Crew General Manager Jason Shelton talks new hires in women’s, retail marketing investments, and Latin America expansion…

News October 26, 2026
Skullcandy_Bose_Garofalow_collage_subway_800x500

How Skullcandy Went from Irrelevant to Acquired by Bose

Skullcandy had largely disappeared from boardsports and was not a player in youth culture. CEO Brian Garofalow talks…

News October 23, 2026
urton_Caroline_Brown_800x500_black

Burton Adds Former North Face President Caroline Brown to Board of Directors

Burton Snowboards has added a former North Face Global Brand President with deep roots in fashion to its…

News October 22, 2026
LaJollaGroup_NateBoroff_800x500

La Jolla Group Promotes CFO Nate Boroff to CEO

La Jolla Group’s CFO moves into the top job as CEO Daniel Neukomm shifts to Chairman. Here’s the…

News October 22, 2026
Atomic_Mayrhofer_Absmaier_collage_800x500

Atomic President Wolfgang Mayrhofer to Retire, CFO Michael Absmaier Named Successor

Atomic’s longtime President is retiring after more than four decades with the brand, and a company insider will…

News October 19, 2026
Aaron-Levant-800x500-fixed

The Ascent: Complex CEO Aaron Levant

Agenda founder Aaron Levant, now CEO of Complex, on his biggest career gamble, what action sports taught him…

News October 19, 2026
Alterra_Kelly_Vohs_800x500_zoomout

Alterra Mountain Company Names Kelly Vohs CEO

Alterra Mountain Company has named Kelly Vohs, a hospitality and operations leader, as its next Chief Executive Officer…

News October 5, 2026
Mountain Hardwear trail runners in sun protective gear

Columbia Veteran Peter Rauch Named President of Mountain Hardwear

Columbia Sportswear names Peter Rauch President of Mountain Hardwear as Troy Sicotte shifts roles, following a similar leadership…

News September 11, 2026
burton-denny-bruce-800x500

Burton Names Denny Bruce CEO Ahead of Company’s 50th Anniversary

Denny Bruce, a former Vans, Dickies, and Gozney executive with early ties to the brand, will take the…

News September 8, 2026
Burton Chief Merchandising Officer Jennifer Valentine.

The Ascent: Burton Chief Merchandising Officer Jennifer Valentine

Jennifer Valentine on career pivots, lessons from nearly two decades at Adidas, and why Burton's 50th anniversary is…

News September 3, 2026
Kate Walker, Associate Publisher, Shop Eat Surf Outdoor.

Kate Walker Named SESO’s New Associate Publisher

Kate Walker has joined Shop Eat Surf Outdoor as its new lead sales executive and Associate Publisher, bringing…

News September 2, 2026
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series