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Vans Falls Short of VF’s Q2 Target on Softer Wholesale as Global DTC Returns to Growth
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The North Face Grows 4% in VF’s Q2, and CEO Says the Brand Can Double Over Time
The North Face grew across categories, with an expanded Nuptse push and its U.S. Ski & Snowboard partnership still ahead, while Timberland grew beyond its 6-inch boot and Altra gained…
News October 28, 2026Inside the X Games League’s First Year: Drafts, Salaries, and Sponsors
X Games CEO Jeremy Bloom talks viewership, sponsorships, and what the MoonPay X Games League still needs, while snowboarder Torah Bright weighs in on the new team format.
News October 27, 2026Lotus & Luna Adds a Summer Line and Moves Its Prebooks Earlier
Vice President Christina Freberg talks about what changed, a new handmade display, and how buyers are responding.
News October 26, 2026
Lems Turns DTC Success Into A Full Wholesale Operation With Elastic Suite
Transitioning from a direct-to-consumer footprint to a thriving wholesale operation requires the right digital tools. Discover how footwear brand Lems leveraged Elastic Suite to streamline its B2B channels, modernize order…
October 13Salty Crew Makes Key Hires to Drive Women’s, Retail Marketing, and International Growth
Salty Crew General Manager Jason Shelton talks new hires in women’s, retail marketing investments, and Latin America expansion as the brand’s business accelerates.
News October 26, 2026How Skullcandy Went from Irrelevant to Acquired by Bose
Skullcandy had largely disappeared from boardsports and was not a player in youth culture. CEO Brian Garofalow talks about the people, the strategy, and the product overhaul behind the brand’s…
News October 23, 2026Outdoor Retailer Partners with Huginbiz to Launch International Pavilion Program
Sweden-based Huginbiz will lead outreach to pavilion organizers for Outdoor Retailer’s August 2027 show in Minneapolis, with early regions of interest including Korea and the Nordics.
News October 22, 2026Burton Adds Former North Face President Caroline Brown to Board of Directors
Burton Snowboards has added a former North Face Global Brand President with deep roots in fashion to its board. “Caroline brings a deep understanding of how performance, fashion, innovation and…
News October 22, 2026Rejuvenated Skullcandy Acquired by Bose
Bose Corporation has bought Skullcandy, which will remain a separate brand based in Park City, Utah. Here’s how the boardsports audio brand got here.
News October 22, 2026La Jolla Group Promotes CFO Nate Boroff to CEO
La Jolla Group’s CFO moves into the top job as CEO Daniel Neukomm shifts to Chairman. Here’s the new CEO’s background, including his years at TravisMathew.
News October 22, 2026


















