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183 Million Outdoor Participants and a Retail Playbook Hiding in the Numbers
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Safilo Completes Acquisition of SPY+ and Serengeti from Bollé Brands
Safilo Group has closed its acquisition of SPY+ and Serengeti from Bollé Brands, adding two sport and premium eyewear names to an owned-brand portfolio that already includes Smith, Carrera, Polaroid…
News July 6, 2026The Ascent: Saucony Chief Marketing Officer Wendy Kula
Wendy Kula, the former Nike executive now serving as Chief Marketing Officer at Saucony, on leadership, accountability, creative courage and how she approaches long-term brand building.
News July 2, 2026Nike CFO: “Our Consumer Is Under Pressure Around the World”
Nike widened its revenue decline guidance for the next two quarters Tuesday, with CEO Elliott Hill and CFO Matt Friend telling analysts that Sportswear and Jordan Streetwear remain challenged and…
News July 1, 2026
3 Wholesale Shifts Helping Retailers Stay Agile And Boost Sell-through
Demand is more unpredictable than ever, and inventory risk is high. Continued market volatility and margin pressures are forcing retailers and brands to rethink how they buy, plan and collaborate.…
July 1Surf Expo Names Adam Kingston VP of Sales During 50th Anniversary Year
Surf Expo has named Adam Kingston Vice President of Sales as the show's 50th anniversary celebration continues in September. Kingston and Show Director Roy Turner share more on the new…
News June 30, 2026Faherty Taps Quiksilver’s Archive for an Unlikely Collaboration
Faherty, the upscale coastal lifestyle brand, has teamed up with heritage surf label Quiksilver on a summer collection inspired by Quiksilver's vintage archive, an unlikely pairing made possible by new…
News June 29, 2026Outdoor Retailer 2026 Sets CAMP Stage Education Lineup for Minneapolis Show
From a Circana-led keynote on retail trends to sessions on the creator economy, circularity, and Gen Z buying habits, Outdoor Retailer's CAMP stage education program gives attendees two full days…
News June 29, 2026Pharrell Just Made Surf the Coolest Thing in Paris. Surf Industry Leaders Weigh In.
SESO asked Pat Tenore of Tenore, Ryan Hitzel of Roark, Evan Slater of Sun Bum, Candy Harris of Unlisted Brand Lab, Ryan Mangan of Quiksilver and Billabong, Pat O'Connell of…
News June 25, 2026As Top-Tier Malls Pull Ahead, the Bottom Tier Starts to Crack
A newly shuttered mall in Westminster, California, sits 20 miles from a thriving Irvine Spectrum Center on Orange County's 405 Freeway, a contrast that mirrors a national divide between top…
News June 25, 2026


















