Shop Eat Surf Outdoor
2026 US Open of Surfing: Solid Swell, Big Activations and Bigger Honors
Executive Edition
Latest Posts
Oakley Named Top Performer as EssilorLuxottica’s AI Eyewear Push Fuels Strong First Half
Oakley and Ray-Ban were named top performing brands across EssilorLuxottica's regions in the first half of 2026, with CEO Francesco Milleri crediting the two brands directly for the company's AI…
News August 3, 2026
Brian White Named Senior Vice President of Global Wholesale at Ridge
Brian White, formerly of Nixon, Herschel Supply Co. and most recently Brixton, has joined Ridge as Senior Vice President of Global Wholesale to lead the brand's expansion into physical retail.
News August 3, 2026
West Marine Now Plans to Close Half Its Stores in Bankruptcy Process
West Marine has filed a fourth round of store closures, adding eight locations and pushing the confirmed total to 101. With no qualified bids received, the company canceled its planned…
News July 31, 2026
Wholesale Channel | Your DTC Site Shouldn’t Be Your Retailers’ Biggest Competitor
ENDVR highlights how the DTC promotional calendar has quietly become the wholesale channel's biggest competitor, costing retailers sales and brands their pre-books. The piece covers four moves brands can make…
July 15
Columbia Sportswear Execs: U.S. Consumer Under Increased Pressure
Columbia Sportswear beat second quarter guidance, helped by international growth and a $78 million tariff refund, but executives warned that softer U.S. consumer traffic and shipment delays are weighing on…
News July 31, 2026
Mammut Sold to Chinese Investment Firm CPE
Swiss mountain brand Mammut has a new majority owner. CPE, a China-based alternative asset manager, has signed an agreement to acquire the company from Jacobs Capital.
News July 30, 2026
La Jolla Group to Exit O’Neill License to Focus on Its Operating Platform
La Jolla Group is walking away from one of surf's most storied brands to bet on a different business entirely: helping small to mid-sized brands scale with its operating platform.
News July 29, 2026
Patagonia Named Among Fashion’s Most Desirable Employers, Standing Alongside Chanel and Hermès
The outdoor brand joins luxury heavyweights in a new Business of Fashion talent survey, as the report also uncovers a widening trust gap and an AI training shortfall employers should…
News July 29, 2026
VF Beats Q1 Guidance, Raises Outlook as The North Face Grows and Vans Falls 9%
VF Corporation beat first-quarter guidance and raised its full-year revenue outlook, with The North Face posting 6% reported growth (4% in constant currency) and Vans still down 9% in constant…
News July 29, 2026
Why Stab Keeps Winning in Surf Media
Two decades after its founding, Stab has managed to outlast many of its competitors and continues to push the envelope in surf editorial and culture. One of its boldest and…
Executive Edition July 27, 2026
