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SIMA Super Summit 2026 Spotlights Retail Partnerships, Creators and the Next Generation of Surfers
Executive Edition
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Yeti Outlines Plan for Its Next $1 Billion in Sales
Yeti named bags and soft coolers as its next billion-dollar platform and set a billion-dollar goal for international sales at its 2026 Investor Day.
News September 24, 2026KMD Brands Considers External Offers as Rip Curl Returns U.S. Business to Profit
KMD Brands' board is weighing several unsolicited proposals from outside parties following a review of the business, as Rip Curl returns its North American operations to profit ahead of a…
News September 23, 2026Boardriders Opens 18th Eastern European Store as Modivo Debuts Warsaw Flagship
Authentic Brands Group's David Brooks on the Boardriders brand family's growing footprint in Eastern Europe, including the new Warsaw flagship operated by licensee Modivo Platform.
News September 21, 2026
Reinventing Phantom for the Next Generation of Performance
Why Hurley rebuilt its pinnacle boardshort platform around the needs of surfers in and around the water.
September 24Updated: More Photos from Surf Expo September 2026
Surf Expo's September show wrapped Friday in Orlando, marking the second event of its 50th anniversary year, with new booths, panels, and parties filling out the week.
News September 17, 2026Summer Retail Wrap: Surf Shop Owners on Sales and Standout Brands
Proof Lab, Surfside Sports, Island Water Sports, Hansen's and Curl detail which brands moved product this summer, from longtime favorites picking up steam to newer names finding their footing, and…
News September 14, 2026Zumiez Cuts Full-Year Outlook as Footwear Slump and Soft Back-to-School Trends Weigh on Results
Zumiez's full-year outlook has shifted since June, as footwear weakness and a softer back-to-school season pushed the company from expecting sales growth to forecasting a low single-digit decline.
News September 14, 2026I-SEA, Seager, Rip Curl, Quiksilver, Billabong and More Bring the Parties Around WSL Lexus Trestles Pro
With 800-plus RSVPs and counting, I-SEA is throwing what its co-CEO calls the party of the season, and it's just one of the ways surf brands are turning out around…
News September 11, 2026


















