“If surfing is religion, then surf shops are the temples of stoke.” Shaun Tomson
From the Jersey Shore to La Jolla, Cocoa Beach to Galveston, Nags Head to Honolulu, Virginia Beach to Santa Cruz, surf shops are a vital component in the surf industry, stoking surfers with gear they need to ride the waves. On May 20th, the Surf Industry Members Association would like to invite all brands, reps and board builders to thank these key retailers.
Need ideas on how to activate?
Signup to join the celebration and download the Surf Shop Day Social Media Toolkit: https://surfshopday.org
“The surf shop was a clubhouse and salon as well as a factory-retail outlet. A hot local surfer or two could usually be found on premises, either making boards or working the counter; gremmies dutifully shuffled in after school or on weekends as much to be in the presence of greatness as to check out the new merchandise.”
Matt Warshaw, Encyclopedia of Surfing
L8 Night with Choccy podcasts have interviewed some of the best retailers in the business! Give them a listen to hear the stories of these specialty retailers.
