While some shows are seen as necessary to attend for marketing purposes, the point of most shows is to write orders. To maximize orders written, you need to have your calendar stacked with buyer appointments for your trade show booth before show time.Â
Sure, you say, going into a trade show with a calendar full of buyer appointments sounds great. But how, you ask, does one achieve such a feat? Three words: digital wholesale platform.
Our recent blog post details the four steps to filling your calandar, and provides the pathway to Part 2 of Trade Show Life:Â maximizing on those booked appointments.
