Press release:
Encinitas, CA, November 4, 2014 – Grandview Distribution, the leader in surf film marketing and distribution, announces the launch of Grandview Digital, a remotely controlled in-store digital network of large High-Definition video walls. This solution comes from a long history of delivering premium action sports content to the action sports market. By leveraging the latest technology, Grandview Digital is giving brands and filmmakers greater reach and control over the content displayed at retail, enhancing the shopping experience by providing a unique and impressionable avenue to reach customers.
“Brands are investing heavily in digital and high-definition content, but it’s published almost entirely online in a sea of content,” says James Ravenel, co-founder. “We see our network as another distribution point where brands can support retailers and maximize their investment beyond the web by pursuing more revenue and marketing strategies in places where customers are actively shopping.”
Grandview Digital currently operates digital screens in eight premiere retail locations, including Sun Diego Carlsbad, Surfside Costa Mesa, Val Surf Valley Village and several Jack’s Surfboards locations; Huntington Beach, Newport Beach, Hermosa Beach, Corona Del Mar, and the new Santa Monica store opening this month. “It’s always been about rewarding our customers with a great experience,” says Duke Edukas, owner of Surfside in Costa Mesa. “Our new video wall adds to the shopping experience and takes Surfside to another level. We are stoked!”
Current advertising partners include Hurley, Vans, Rip Curl, Vissla, D’Blanc, Burton, and Von Zipper. “We are a young emerging brand so it’s all about making bold statements in as many places as possible, especially at the retail level,” explains Vince De La Pena, VP of Marketing for Vissla & D’Blanc.
In addition to more retail partnerships in the works, Grandview is helping brands such as O’Neill and Volcom power their retail digital displays. “The turnaround time was quick and the execution was flawless,” says Steven Thomas, Merchandising Director for O’Neill.
About Grandview
Grandview Distribution is the leading distributor of surf films in the US. Grandview distributes DVDs to core surf shops, holds rights for a variety of online digital download and streaming platforms, and manages its own retail digital signage network, Grandview Digital.
Grandview Digital is a full-service digital signage company that provides custom in-store digital signage solutions. The Grandview network is comprised of large, strategically placed, High-Definition video walls that will deliver memorable impressions. Whether it’s Grandview’s displays, your existing displays, or a new display, Grandview can help deliver your story in high-tech fashion when and where it matters most. Grandview is headquartered in Encinitas, CA.
