The action sports industry’s biggest customer had a tough July with same-store sales falling 4 percent.
Juniors continued to post strong results while guys apparel sales softened.
Here are more details:
Apparel comps: up 11 percent. Apparel accounted for 81 percent of total comp store sales.
Girls apparel: up 24 percent
Strong categories: Bullhead denim, tops, dresses
Weak categories: swim and shorts
Guys apparel: down slightly
Strong categories: Bullhead denim
Tops: flat
Weak categories: swim and shorts
Footwear: down mid 60s as PacSun exits the sneaker business
Accessories: down low 20s
Strong regions: Texas, Midwest, New England
Weak regions: Florida, Desert Southwest, California, Rocky Mountains/Great plains.
Guidance: The company updated its earnings per share guidance for the second quarter to 5 cents to 6 cents per share. Previously, the company had forecast earnings per share of 3 cents to 8 cents per share.
