Special series: Looking back at 2009 and ahead to 2010

2009 has been a tough year for the industry. The previous belief that the action sport industry was “recession proof” has been busted and we all now know larger economic ills can impact action sports companies and retailers in a profound way.

Job cuts, tightened credit conditions, retailer bankruptcies and closings, weak consumer spending and declining retail sales have taken a toll on companies and retailers everywhere.

Published: May 13, 2013

2009 has been a tough year for the industry. The previous belief that the action sport industry was “recession proof” has been busted and we all now know larger economic ills can impact action sports companies and retailers in a profound way.

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series