Zumiez executives see a permanent shift in how consumers shop and buy, and so the company has shifted how it will grow.
Its five-year forecast now calls for a top store count of 600-700, down from the 800 level it projected a year ago.
The focus of that pullback will be in metropolitan areas that are “over-malled,” CEO Rick Brooks said today during his presentation at the ICR XChange investors conference.
Other highlights of the presentation:
Zumiez executives see a permanent shift in how consumers shop and buy, and so the company has shifted how it will grow.
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Posted in: Executive Edition
Tagged with: Executive Edition, forecast, growth, Retail, Rick Brooks, Skate, Surf, Zumiez
