Vitamin A partner on key growth strategies, more

A talk with Vitamin A partner and swim vet Chris Staff about the brand's key growth strategies, the successful Silver Collection, and new categories planned.
Published: May 13, 2013

Vitamin A swimwear, founded in 2000 by designer Amahlia Stevens, has grown its business inside boutiques, department stores and core accounts.

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series