KR3W to debut new brand aesthetic and positioning

New Global Brand Manager Brad Alband shares details on the new design aesthetic, marketing plans, and the target customer niche. Plus, an interesting discussion on the state of the industry apparel market.

Published: December 17, 2013administrator

The new aesthetic is described as "Dark Americana." Photo courtesy of KR3W

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Posted in: Executive Edition

Tagged with: Brad Alband, Executive Edition, KR3W, One Distribution, Skate