Roark founder on the brand's integrated storytelling strategies

A conversation with Roark Founder Ryan Hitzel about winning SIMA’s Men’s Marketing Campaign of the Year and how storytelling through product and marketing is attracting a following. Plus, how the young brand is financing its business.

Published: April 20, 2014administrator

A happy Roark crew with the coveted Men's Marketing award at the SIMA Image Awards - Brandy Faber

THIS ARTICLE IS AVAILABLE TO OUR EXECUTIVE EDITION MEMBERS.

If you think you are already an Executive Edition member and you’re getting this message, it’s possible your membership is on hold because your credit card expired. You can update your card here. If you have any trouble and need help, please click here to email our customer care specialist.

Posted in: Executive Edition

Tagged with: Executive Edition, Roark, Ryan Hitzel, Surf