Adidas Details the Big China Challenges to Lockdowns

Adidas provided very detailed information about just how much the Covid lockdowns in China are impacting consumer spending there – even in parts of the country that aren’t affected. It’s one of the most detailed accounts we have seen.
Published: May 18, 2022

Adidas provided very detailed information about just how much the Covid lockdowns in China are impacting consumer spending there – even in parts of the country that aren’t affected – during an earnings call this month.

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series