The Ever-Changing Zappos

<p>Buyers Josh Schlekewy and Mike Scavuzzo on the switch to a full-price model, what industry brands are working, and more</p>
Published: May 12, 2016

With all the concern about pure play online retailers and their discounting of industry goods, I wanted to check in with Zappos, which has changed its pricing strategy to a full-price model.

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series