Urban to Increase Proprietary Brand Penetration

<p>The company's earnings call was filled with interesting information including how Urban plans to combat the retail malaise and move to more vertical retailing</p>
Published: May 19, 2016

Urban Outfitters executives made several interesting comments during an earnings conference call yesterday, especially about the state of retail in America and the company’s plans to greatly increase its penetration of proprietary brands at its stores.

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series