Latest Executive Edition
The Impact of Tariffs on Outdoor and Surf: SESO Survey Results
SESO readers shared where they’re making cuts, the scope of price increases, their hiring outlook and other details…
Executive Edition October 15, 2025
Birkenstock Deep Dive: Brand Outlines Ambitious Growth Playbook
Outdoor and surf retailers raved to SESO about how Birkenstock performs. But can the brand continue to keep…
Executive Edition October 8, 2025
Brixton Details New Spring Strategy, Hybrid Apparel Integration
The Brixton team outlines a new spring/summer approach, three major beer collaborations, and operational changes following deeper integration…
Executive Edition October 6, 2025
Nike Turnaround: Progress in Wholesale, North America, Running
In a news filled earnings call, Nike executives discussed what is working, areas of the business that still…
Executive Edition October 1, 2025
Vail Resorts CEO Outlines Plan to Boost Growth Amidst Sluggish Sales
Rob Katz, who returned as CEO in May, outlined what is wrong at Vail Resorts, which owns and…
Executive Edition September 29, 2025
TikTok Shop is a Commercial Powerhouse: A Look at the Numbers
“TikTok has already established dominance as a social commerce giant — our data shows they’ve crossed $70 billion…
Executive Edition September 25, 2025
Arc’teryx’s Plan to Hit $5 Billion in Sales by 2030
Arc'teryx executives shared how the company has gained so much momentum since 2020, and how they’ll focus on…
Executive Edition September 22, 2025
Maui Nix Owner on the State of Middle Class Shoppers, the Brand Landscape, and More
From struggling middle-class consumers to evolving brand dynamics, George Karamitos, owner of five Maui Nix stores in Florida,…
Executive Edition September 18, 2025
VF CEO Explains Dickies Sale, Elaborates on Vans, North Face Strategies
VF executives shared why they decided to sell Dickies — despite recently relocating the brand from Texas to…
Executive Edition September 17, 2025
