Latest Executive Edition
African Surf Brand Mami Wata Debuts in U.S. With Premium Accounts
We talk with owners Nick Dutton and Selema Masekela about the brand’s founding, distribution plan, U.S. expansion and…
Executive Edition April 8, 2022Shelta’s Booming Demand Creates a Crossroads for the Brand
Fisherman, hunters, watermen and sailors around the country have embraced Shelta because of its patented no-flop brim. Owners…
Executive Edition April 6, 2022Vuori CEO on Swim and International Expansion
A talk with Joe Kudla about the brand’s launch of women’s swim, the international push, and how Vuori…
Executive Edition April 4, 2022John Florence and Pat O’Connell on Florence Marine X’s First Full Line
An interview with the Florence Marine X leadership about the brand's intriguing membership model, the most successful products…
Executive Edition April 1, 2022Moody’s VP Explains Boardriders’ Credit Rating Downgrade
Moody's also notes positive trends in the business that lead to one metric being upgraded.
Executive Edition March 30, 2022So Cal Swim Brand with Aquatic Roots Expands into Surf
Jolyn believes there is a white space between the more fashion-oriented Roxy and Billabong’s of the world, and…
Executive Edition March 28, 2022Rip Curl Owner Open to Acquiring Other Brands
Plus, lots of details and numbers about Rip Curl's business in the first six months of its fiscal…
Executive Edition March 25, 2022Nike Unveils Next Phase of Wholesale Strategy
Nike executives discussed the role of wholesale in the company's strategy and how they plan to work with…
Executive Edition March 24, 2022What Worked at Christy Sports This Season
We walk the Park Meadows store near Denver with Director of Marketing Randy England and Store Manager Bob…
Executive Edition March 24, 2022