Urban Outfitters Ramping Up Store Growth in 2021

Why the company is increasing the number of new stores despite current weak store trends. Plus a spark of hope from dress sales and a new paid membership test.
Published: March 3, 2021

Even though store traffic and store sales remain significantly below normal levels, Urban Outfitters Inc. is ramping up store growth this year.

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series