Vuori, Alo, Hoka Make Gains with Teens in Latest Piper Sandler Survey

Teens are spending less and when they are making purchases, it’s increasingly with newer brands in mind.
Published: April 9, 2024

Piper Sandler surveyed 6,020 teens with an average age of 16.1 and located across 47 states. The majority, 43%, are in the South. The next largest cohort, 28%, hailed from the Midwest. Respondents from the West and Northeast accounted for 19% and 9%, respectively, of those surveyed.

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series