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Surf Expo 2026

New Products Unveiled at Surf Expo

A look at the notable gear and apparel introduced on the trade show floor in Orlando.

News January 22, 2026
Collective Shows_Collage

Product Trends from the Collective Shows

We stopped by the Collective Shows this week in Huntington Beach, Calif., to see some product trends for…

News January 22, 2026
Salomon Paris

Salomon Appoints Heikki Salonen as Creative Director Amid Brand Evolution

“I used to be a hiker in the fashion world, now I’m a fashion guy in the hiking…

News January 21, 2026
Salt Life Ryan Sainsott Steven Schriever

Salt Life Previews Surfboards, Footwear, Coolers and More Licensed Products at Surf Expo

From swim accessories to food and drink, Salt Life is expanding far beyond its apparel roots under its…

Executive Edition January 20, 2026
Cinnamon Rainbows Surf Shop New Hampshire at Surf Expo.

Energetic Surf Expo January Show Sets Positive Start to 2026

A strong holiday season, more certainty around the tariff situation compared to earlier in 2025, and a strong…

News January 16, 2026
I-SEA

I-SEA Reports 41% Global Growth as It Invests to Scale, Signs Big WSL Sponsorship Deal

Founded by Joey and Allison Santley with $60,000, no outside funding and zero debt to date, the eyewear…

Executive Edition January 16, 2026
Photo courtesy Vail Resorts.

Vail Resorts Reports 20% Skier Visit Decline Due to Lack of Snow in the West

“We experienced one of the worst early season snowfalls in the western U.S. in over 30 years," said…

News January 15, 2026
Tim Bantle Filson

Tim Bantle’s Playbook for Scaling Filson: Wholesale, Collabs and Global Growth

After one year at the Seattle-based heritage brand, President Tim Bantle is in the midst of transforming the…

Executive Edition January 14, 2026
Nina Flood Timberland NRF 2026

Timberland’s Nina Flood on the Brand’s Transformation

Refreshing planning, leadership and marketing have all played a role in returning Timberland to growth, said Flood at…

News January 13, 2026
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series