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Sustainable fashion brand

Sustainable fashion brand Alternative debuts new site

Sustainable basics brand Alternative announces the launch of its new website and online shopping destination.

News July 7, 2014
Flip Flop Shops opens its

Flip Flop Shops opens its first retail doors in Africa

Flip Flop Shops®, one of the fastest growing global retail chains, today announced the grand opening of the…

News July 7, 2014
Ryan Nettleton joins the Surf

Ryan Nettleton joins the Surf Expo sales team

Surf Expo, the largest and longest running boardsports and beach/resort lifestyle tradeshow in the world, is pleased to…

News July 7, 2014
Bruce Beach - photo courtesy of Depactus

Bruce Beach, Luke Egan, Tom Ruiz detail strategy and positioning of new brand, Depactus

An interview with the Depactus partners about the brand's mission, where it will sit in the market, marketing…

Executive Edition July 6, 2014
Mark Healey has signed with Depactus and is one of the brand's Men of Extraordinary Pursuits - Photo courtesy of Depactus

Electric co-founder launches new surf adventure brand Depactus

Co-founders Bruce Beach and Luke Egan are set to launch Depactus at the Agenda Trade Show in Long…

News July 6, 2014
The Rusty team: Mitch Hayes

The new Rusty North America targets a younger, more progressive customer

The brand is undergoing a fundamental shift in positioning to better align with Rusty’s aesthetic globally. Rusty U.S.…

Executive Edition July 2, 2014
Amuse Society appoints

Amuse Society appoints marketing and PR veteran Maria Sass as head of marketing

Amuse Society, the soon-to-be-launching women’s fashion, beachwear and bikini brand is pleased to announce Marketing and PR veteran…

News July 2, 2014
Vans Surf presents the Nathan

Vans Surf presents the Nathan Fletcher Pack, available now

Nathan Fletcher is without a doubt, a living legend! From 1-foot waves to 100, there isn’t anywhere on…

News July 2, 2014
Seventh annual äóìPipeline to a

Seventh annual “Pipeline to a Cure” to honor the Hennessy family

For more than 25 years, Jerry and Cheri Hennessy and their family have supported the Cystic Fibrosis cause,…

News July 2, 2014
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series