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Merrell, Saucony Aim to Ramp Up Style, Lifestyle Component

Wolverine Worldwide, parent company of Merrell, Saucony, Chaco, and other brands, is still trying to execute a turnaround…

News February 21, 2024
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Oboz Sales Down On Tough Prior-Year Comp, Market Conditions

Oboz parent KMD Brands announced Oboz’ sales dropped in the first half of the fiscal year on weak…

News February 20, 2024
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How Swedish Sportswear Brand Houdini Puts Sustainability at the Forefront

The term “sustainability” gets bandied about in the outdoor industry, with many companies trying to make it a…

News February 20, 2024
SES Core Careers: Oakley's Mary Mohamadi

Core Careers: Oakley’s VP of Global Product Strategy Mary Mohamadi

The long-time action sports strategist is on her second leg at Oakley in a position that has her…

News February 20, 2024
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Rip Curl Sales Down On Tough Prior-Year Comp, Market Conditions

Details about Rip Curl's and parent company KMD's financial performance in the first half of fiscal year 2024.

News February 20, 2024
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Layoffs Begin at Nike

Reports peg the number of layoffs at 1,600 as the company’s $2 billion cost-cutting plan, Save to Invest,…

News February 16, 2024
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HeyDude to Open 30 Outlet Stores in 2024

Crocs Inc. turns the page on a year of learnings for the Hey Dude brand as it focuses…

News February 16, 2024
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Outdoor Retailer Launches Expansive Hosted Buyer Program

One of the key components of the revamped Outdoor Retailer show this summer is a renewed focus on…

News February 16, 2024
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Yeti Execs Comment on Mystery Ranch Acquisition and Plans

Yeti executives had a lot to say about the recent acquisition of backpack brand Mystery Ranch, including moves…

News February 15, 2024
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series