December same-store sales flash report

Mostly, it wasn't pretty out there in December, though The Buckle had a stellar month.


Here's the report:


PACIFIC SUNWEAR

The industry's biggest customer had a "weaker than expected performance in December," executives said.


Total company same-store sales: down 2.8 percent.

PacSun stores: up 0.8 percent

Demo stores: down 28.4 percent


Company same-store sales YTD: up 1.2 percent

PacSun stores YTD: up 3.7 percent

Demo stores YTD: down 18.3 percent


Best regions: Texas, Northwest, Midwest

Published: May 13, 2013

Mostly, it wasn’t pretty out there in December, though The Buckle had a stellar month.

Here’s the report:

PACIFIC SUNWEAR

The industry’s biggest customer had a “weaker than expected performance in December,” executives said.

Total company same-store sales: down 2.8 percent.

PacSun stores: up 0.8 percent

Demo stores: down 28.4 percent

Company same-store sales YTD: up 1.2 percent

PacSun stores YTD: up 3.7 percent

Demo stores YTD: down 18.3 percent

Best regions: Texas, Northwest, Midwest

Worst: desert Southwest, Southern California, Florida

Strong category: Apparel up 13 percent

Juniors apparel: up low 20s led by tops, dresses and Bullhead denim.

Guys apparel: up high single digits led by tops

Accessories and footwear: down 22 percent.

Guidance: Lowered to 11 to 14 cents per share because of weak sales and expenses from Demo closure and relocating Anaheim distribution center to the Midwest. January same-store sales should be similar to December.

MACY’S

December same-store sales: down 7.9 percent, below guidance of down 4 to 7 percent.

November and December combined: down 1.1 percent, consistent with guidance.

Explanation: Macroeconomic environment dampened sales, executives said.

January same-store sales: Should be down 4 to 6 percent.

NORDSTROM

December same-store sales: down 4 percent

Quarter to date: up 0.7 percent

Best regions: Northwest and Northeast

Best categories: accessories and women’s shoes

HOLLISTER

Owned by Abercrombie & Fitch

December same-store sales: down 3 percent

Guys: up mid-single digit

Girls: down high-single digit

Best regions company-wide: Southwest

Worst: Midwest

THE BUCKLE

December same-store sales: up 18.7 percent

Men’s total sales: up 25.5 percent

Strong men’s categories: denim, woven and knit tops, sweaters.

Women’s total sales: up 19 percent

Strong women’s categories: denim, knit tops, outerwear.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series