Hollister same store sales drop 16 percent

Hollister’s parent company Abercrombie & Fitch recorded a 10 percent decline in same-store sales company wide. Here’s the breakdown by chain.

Hollister

Same-store sales: down 16 percent

Guys: down high-single digit

Girls: down high teens

Abercrombie & Fitch

Same-store sales: down 2 percent

Guys: up mid-single digit

Girls: down high-single digit

Abercrombie

Same-store sales: down 14 percent

Guys: down high-single digit

Girls: down mid teens

Ruehl

Same-store sales: down 21 percent

Guys: down low single-digit

Girls: down low 30s

Category performance company-wide

Guys strong: fleece tops, fragrance

Guys weak: shorts, graphic Ts

Girls strong: fleece, jeans

Girls weak: knit tops, skirts, shorts

Regions

Strong: North Atlantic, Southwest

Weak: Midwest, South