PacSun now expects Q3 loss after weak October

<p>PacSun now expects to report a third quarter loss after sales continue to weaken across most of the country.</p> <p><strong>October same-store sales</strong>: down 11 percent</p> <p><strong>Q3 comps</strong>: down 7 percent</p> <p><strong>YTD comps</strong>: down 3 percent</p> <p><strong>Oct. apparel comps</strong>: up 1 percent</p> <p><strong>Juniors apparel</strong>: up 5 percent. Strength in tops and Bullhead denim.</p> <p><strong>Young men's apparel</strong>: down 3 percent. Bullhead denim was strong, T's weak.</p> <p><strong>Accessory comps</strong>: down 41 percent</p>
Published: May 13, 2013

PacSun now expects to report a third quarter loss after sales continue to weaken across most of the country.

October same-store sales: down 11 percent

Q3 comps: down 7 percent

YTD comps: down 3 percent

Oct. apparel comps: up 1 percent

Juniors apparel: up 5 percent. Strength in tops and Bullhead denim.

Young men’s apparel: down 3 percent. Bullhead denim was strong, T’s weak.

Accessory comps: down 41 percent

Footwear comps: down 64 percent as the company exits most footwear.

No. of transactions: up mid-single digits

Average sale: down mid-teens

Regions: Sales were weak in all regions except the Midwest, which was flat. The weakest regions were California, Desert Southwest, Northwest, Rocky Mountains and Great Plains.

Guidance: The company lowered its guidance for the third quarter, and now expects to report a loss of 7 cents to 8 cents per diluted share. Previously, PacSun had forecast earnings of 0 cents to 5 cents.

 

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series