Rip Curl hosts Taco Tuesdays at Surfside, other shops

I stopped by Surfside Sports in Costa Mesa yesterday to check out Rip Curl’s Taco Tuesday event that the brand is running at surf shops up and down the coast this summer.

Rip Curl brought athletes for autograph signings, and a taco stand to feed hungry Surfside customers.

I saw some of the Rip Curl management team including USA CEO Kelly Gibson, Sales Director Paul Harvey and Marketing Director Dylan Slater.

Rip Curl is hosting Taco Tuesdays at about nine stores this summer. Upcoming stores on the tour include Spyder Surf in Hermosa Beach on July 31, Val Surf in Valley Village on August 7 and Beach House in Santa Barbara on Aug. 14.

See photos of the event, above.