Sitka announces new Ontario representation

Press Release:

 

Victoria, BC Canada – Sitka is happy to announce that they have hired a new sales agency for the territory of Ontario. Sitka will now be working with the Toronto-based agency, Spearmint Pelican Sales.

 

The switch-up comes on the heels of last week’s announcement that the company would also be changing its representation in Quebec & the Maritimes, and is part of a larger effort to ensure that Sitka’s representatives are able to adapt to the changing and growing needs of the company.

 

Published: May 13, 2013

Press Release:

 

Victoria, BC Canada – Sitka is happy to announce that they have hired a new sales agency for the territory of Ontario. Sitka will now be working with the Toronto-based agency, Spearmint Pelican Sales.

 

The switch-up comes on the heels of last week’s announcement that the company would also be changing its representation in Quebec & the Maritimes, and is part of a larger effort to ensure that Sitka’s representatives are able to adapt to the changing and growing needs of the company.

 

Joining key territory brands like WESC, Insight, Penfield, Brixton and several others, Sitka is pleased to add a strategically aligned sales partner with an impressive list of complimentary brands. Picking up the reigns for the F/W 2013 sales season, the new allegiance has big plans for Ontario in the seasons to come.

 

“We’re very happy to join the Spearmint Pelican brand line-up,” says Mike Pepperdine, Sitka’s Director of Sales. “Rick Buchanan, Tyler Beatson and their team have done a great job creating an almost one- stop-shop for Ontario retailers; his showroom and his brand list are impressive to say the least.”

 

“We have been following Sitka for a while now and heard great things from our accounts about the brand,” says Rick Buchanan, Spearmint Pelican Founder. “Being a great Canadian-rooted brand, we welcomed the opportunity to represent it in Ontario.”

About Sitka

Sitka is a lifestyle brand designed by the sea and woven by a common thread. With roots in surfing, skateboarding and art, Sitka is a product of the sea and the trees where the company finds itself so at home. Sitka places its values in a reverence for the natural world and the beauty that surrounds and inspires the company. As such, sustainability and fair-practice are two of the cornerstones of the company’s business beliefs. www.sitka.ca

About Spearmine Pelican Sales

Spearmint Pelican Agency is a Street wear and fashion sales and marketing agency representing cutting edge art, music, surf/skate and fashion influenced global brands. We are not your average agency; we evolved from within the street fashion industry and we work with a global family of friends, influencers and tastemakers to build brands. Our family of brands consists of WESC, Insight, Penfield outerwear , Brixton hats, Native shoes, Gram footwear, Generic Surplus, Raen Optics, Allday Apparel, Classified, Borel belts and accessories, Archive Belts by Fullum and Holt, All the brands we represent have unique commonalities and compliment each other in our showroom, in our retailers and to our end consumer.

 

 

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series