Press Release:
August 19, 2013 — Surf Expo is proud to announce a partnership with Alliance MultiMedia to bring the “Premieres and Beers” Media Lounge to Surf Expo on September 6-8. This 30-foot by 80-foot lounge is located in the heart of the wake section of Surf Expo and will act as an epicenter for the best new wakeboarding footage out there.
“Alliance MultiMedia will be serving up fresh video premieres and video shorts all while pouring everyone their favorite adult beverage—beer!” says Alliance Multimedia Publisher Bill McCaffray. “We’re stoked to have Alliance and Surf Expo partner up to ensure that all of this energy is focused right in the center of the wake section of Surf Expo in the Alliance MultiMedia Wake Lounge.”
“We are thrilled to be working with Bill and the crew at Alliance MultiMedia, ” says Surf Expo Show Director Roy Turner. “The Alliance wake lounge will be the perfect venue for showcasing the excitement and progression we are seeing in the wake industry.”
New hi-def video content will be released each evening in the lounge, including a new trailer from the Shredtown boys for Drop The Gun, the entire new video from Remote titled Good Ratio as well as a special edit from AVE/Oakley on Danny Hampson and an incredible new trailer for The Debut.
With other key partners involved including GoPro, Oakley, DJI Heli, The Debut, Liquid Force, Slingshot, Remote and Shredtown as well as additional video content from many of the flagship brands in the wakeboarding and wakeskating industry, the wake lounge is set to be the place to be.
About Surf Expo
Encompassing more than 215,000 net square feet of the Orange County Convention Center in Orlando, Florida, Surf Expo’s September 2012 tradeshow was roundly praised as the most successful in years, with more than 11,400 buyers attending the show during its three-day run. Surf Expo is produced in January and September and draws buyers from specialty stores across the U.S., the Caribbean, Central and South America and around the world. Surf Expo features approximately 2,000 booths of apparel and hardgoods and a full line-up of special events, including fashion shows, annual awards ceremonies, and demos.
For more information visit www.surfexpo.com.
About Alliance MultiMedia
Alliance MultiMedia was founded over 13 years ago focused on creating authentic content to help grow the sports of wakeboarding and wakeskating. Today Alliance is a trusted source for quality, timely and insightful content, production and marketing services inside and outside of the action sports market across multiple media platforms – print, digital, video, television, photography, events and full creative services. For more information visit www.alliancewake.com
