Press Release:
VIRUS ACTION SPORT PERFORMANCE TO BECOME OFFICIAL SUPPLIER FOR CANADIAN SKI PATROL
Virus has partnered with The Canadian Ski Patrol Association (CSP) to provide compression apparel for its members.
Huntington Beach, CA – December 2013 – VIRUS Action Sports Performance is proud to announce today that they have been selected as the official supplier for The Canadian Ski Patrol Association (CSP) and will offer their popular First Layer Stay Warm Coffee Charcoal Compression Series.
The Canadian Ski Patrol is a national, not-for-profit organization that has been providing safety programs, first aid and rescue services to more than 230 ski resorts across Canada for 72 years. Initially created to offer first aid and rescue services on ski hills, the CSP has also extended its services, over the past couple of decades, to provide first aid/medical support and full medical team coordination for a variety of recreational, music and sporting events across Canada.
“We strongly believe in this cause and are honored to have the opportunity to work with CSP. We feel confident that their members will benefit from our specially designed product,” said Sten Rasmussen, Vice President of Marketing. “The Stay Warm line has been a huge hit among the ski patrol in the United States and has gained a great reputation as the newest alternative to traditional base layers.”
Designed for use as a first layer in snow and cold temperatures, the lightweight fabric can increase the skin surface temperature up to 10° F all while keeping customers dry. Constructed with natural fibers that act as a barrier from cold and snow, it also traps the heat from within – ideal for conditions when endurance and recovery are essential.
“Our compression Stay Warm Series offers incredible advantages on and off the hill,” stated Rasmussen. “The material traps heat and wicks away moisture through a woven pattern offering relief when in close contact with skin. We are certain the CSP team members will be able to work comfortably in any weather condition.”
CSP Quote
According to The Canadian Ski Patrol, they are extremely pleased to be collaborating with VIRUS. They believe that great partnerships, such as this one, enable their members to experience advance performance technologies in clothing that they may not have otherwise. The CSP prides itself on the service that their members perform on a daily basis and feels that VIRUS shares a similar vision and goals within their industry.
The Canadian Ski Patrol currently has close to 5,000 highly trained volunteer members whose responsibility is to encourage the public to ski and ride safely. For more information about the Canadian Ski Patrol, please visit www.skipatrol.ca
ABOUT VIRUS:
Founded in 2010, VIRUS uses the most advance fabric technology to create athletic apparel that elevates athletic ability to the highest potential. Using the earth’s natural resources, VIRUS created fabrics that provide ultimate cooling, warming, and recovery benefits. Paired with an innovative anatomical design, compression technology, and revolutionary comfort and feel, one can have the confidence of knowing that they are wearing the best athletic apparel to support their passion.
For more information about VIRUS | Action Sport Performance and the newest products, visit www.VirusIntl.com or find them on Facebook.
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