ISPO Munich got underway Sunday with busy aisles and 16 halls of exhibitors, including areas devoted to action sports, outdoor, skiing, health and fitness and sourcing.
Action Sports alone has three halls, and many brands amp up their presentation at the show, with bigger, more elaborate booths than typically seen at trade shows in the States over the past few years.
We have some photos of what we saw during the day, and brand executives we met. We’ll have more to come tomorrow when we make our way deeper into the large show.