Press release:
BURLINGTON, VT (February 26, 2014) Today, Burton Snowboards is excited to announce that there are tons of FREE activities fit for the whole family to enjoy as part of the 32nd annual US Open Snowboarding Championships presented by MINI at Vail Mountain. Taking place from March 3rd – 8th, this year’s event offers an incredible mountain experience for guests, including world-class snowboarding, luxury lodging, restaurants and shopping, a jam-packed entertainment line-up with a variety of live music acts, a Riglet Park for kids to try snowboarding, all-day après events, rider autograph signings and photo opportunities, product sampling, games, giveaways, and more.
For more details on all the exciting FREE things to do in the Town of Vail at the Burton US Open, check out the schedule below:
Après All Day Lounge at Solaris Ice Rink
11:00am – 6:00pm daily
Hang out, get cozy, access free Wi-Fi and phone charging stations from Nokia, and watch the Burton US Open competition in this open-air Après All Day lounge. Check out MINI test drives, guest rider appearances, drink specials from Pacifico, Mountain Dew samples, DJ Logic spinning great tunes, and more. Make sure to stop into the Burton pop-up store and grab limited edition US Open merchandise. Also enjoy Après All Day locations throughout the resort at favorite Vail spots like Larkspur, Garfinkels, Red Lion and Tavern on the Square featuring live feeds of the competition, giveaways, and food and drink specials.
Burton Riglet Park Kids Learn To Snowboard Experience at Lionshead Base Area
Wednesday and Thursday: 10:00am – 12:00pm & 2:00pm – 4:00pm
Friday and Saturday: 10:00am – 12:00pm, 1:00pm – 3:00pm & 4:00pm – 6:00pm
A special Burton Riglet Park will offer a Learn To Ride experience for kids as young as 3 years old, complete with coaches and gear provided free of charge.
Sponsor Village at Golden Peak
Wednesday: 11:00am – 4:00pm
Thursday-Saturday: 9:00am – 4:00pm (will stay open until 5:00pm on Friday and Saturday)
At MINI’s tent, enjoy awesome motoring swag, a photo booth, spin-to-win games and a gallery featuring Burton heritage boards. Over at Mountain Dew, choose your Dew, learn about the Green Mountain Process, enjoy moderated discussions, autographed sessions, photo opportunities with Dew’s pro riders, and more. At G-Shock, don’t miss the daily raffle, giveaways and pro rider autographs. There’s also product samples, giveaways, games and photo opportunities from Garmin, Nokia, Paul Mitchell, Bear Naked® granola, Shiseido and Clif Bar, and the chance to win Chipotle’s VIP for the People experience with free tacos and Patron margaritas. Improve your chances of being a Chipotle VIP by pre-registering between February 24th – February 28th.
BurtonGirls at Golden Peak
Wednesday: 11:00am – 4:00pm
Thursday – Saturday: 9:00am – 4:00pm (will stay open until 5:00pm on Friday and Saturday)
New this year, soak up the US Open atmosphere and relax with the BurtonGirls crew at the ladies’ tent. There’s a Burton Team rider signing on Friday at 1:30pm, plus a VIP demo experience catered specifically to women, a photo booth and Instagram contest for the chance to win a Burton jacket, a candy bar to mix, match and take home your favorite sweets, FREE hot chocolate, giveaways and more. And to explore Vail Mountain in style, head to the tent at 10:00am on Friday and Saturday for BurtonGirls ride meet-ups and take laps.
Burton “Drop In & Win” Game at Golden Peak, Vail Village and Lionshead
9:00am – 5:00pm daily
Go to the Burton stores in Vail Village and Lionshead or the Burton Base Camp in the Sponsor Village to receive a FREE “Drop In & Win” game card, which includes a Bingo-format card with 25 options to get stamps at locations around The Town of Vail. Drop-in to the Burton stores or Sponsor Village tents to play and win daily prizes for the whole family, including Burton store gift cards and the chance to win a Vail Epic Season pass. Limit one card per person. For more info, go to www.Burton.com/USO.
Burton Team Autograph Signings at Lionshead
Thursday: 3:00pm – 5:00pm
Saturday: 3:00pm – 5:00pm
Stop by the Burton store in Lionshead on Thursday and Saturday to meet and hang out with Burton Team riders who will be signing autographs.
And that’s just a short list of things to do after you watch the best snowboarders in the world compete at the Burton US Open. Be sure to check out www.Burton.com/USO for the full competition schedule so you don’t miss any of the action at the world’s greatest snowboard event.
Finally, all events are FREE, family-friendly and open to the public. Look for convenient, free in-town bus routes to get around both base villages provided by the Town of Vail. Also, don’t miss exclusive US Open gifts with purchase and special discounts at the Burton stores in Vail Village and Lionshead, the Stone Hut tent in the Sponsor Village and the Burton Pop Up store in Solaris. And check your local listings to watch the US Open Lifestyle show, and Slopestyle and Halfpipe highlight shows on FOX Sports 2.
For more information on the 2014 Burton US Open and a full list of competitors, schedules and more follow the hashtag #BurtonUSOpen and head to www.Burton.com/USO.
About the Burton US Open
The world’s best snowboarders will come together in Vail, Colorado from March 3rd – 8th to partake in the longest running, premier snowboarding event, the Burton US Open Snowboarding Championships presented by MINI. By day, experience world-class halfpipe and slopestyle competition, then at night keep the momentum high with FREE concerts, events and activities for all-ages. A big thanks to the following partners for their support of the 32nd edition of the Burton US Open: MINI, Vail Mountain, Mountain Dew®, Town of Vail, Garmin, Nokia, Paul Mitchell, 3M™ Thinsulate™ Insulation, G-SHOCK, Pacifico, Bear Naked® granola, Chipotle Mexican Grill, Shiseido, Clif Bar & Company, CHILL, anon, Analog and the World Snowboard Tour.
About MINI
MINI is involved in action sports around the world through cooperation and sponsoring activities. As a partner of trend-conscious sports, MINI supports young and creative sports people and, in so doing, promotes the development of their sport. MINI has been the official presenting partner for the Burton Global Event Series since 2011.
About Vail Mountain
Coveted as one of the largest ski resorts in the world with more than 5,200 acres of skiable terrain, seven legendary Back Bowls spanning seven miles, and the most groomed terrain on the planet, Vail has been an extraordinary winter vacation destination for passionate skiers and snowboarders for more than 50 years. It is home to world-class athletes during the U.S. Ski Team early-season training sessions in Golden Peak, the Burton US Open Snowboarding Championships and the future 2015 World Alpine Ski Championships. Under blue skies more than 300 days each year, friends and families reconnect and celebrate here from year to year and generation to generation. The vacation experience is exceptional, from the Vail Ski & Snowboard School to events, activities and festivals, shops and spas, abundant culinary experiences and luxurious accommodations. Coupled with the vision inherent in the spirit of Vail’s founders, and a modern day commitment to excellence in all aspects of guest service and operations, Vail is a mountain resort like nothing on earth. www.vail.com.
