Spy sales streak ends, but margins improve

Spy Inc. reported financial results for the second quarter ended June 30.
Published: August 6, 2014

Spy’s streak of quarterly sales increases ended in the second quarter, however gross margin improved.

Spy sales fell 18% to $8.2 million for the quarter ended June 30. Prior to the second quarter, Spy’s sales had grown year-over-year for 12 consecutive quarters.

CEO Michael Marckx said in a statement that the sales decline came from a soft consumer market, key retailers holding lower levels of inventory and fewer closeouts of sunglasses.

Sales trends improved in June, Michael said.

Gross margins grew to 56% vs. 53% during the same period last year. Gross margins were the highest in four years, and he cited a strong product development team and cost reduction efforts as the reason.

Spy’s net loss in the quarter grew to $742,000 vs. $574,000.

Looking forward, Spy had strong preorders for goggles and will focus on driving overall sales, improving product margins and managing costs, the company said.

Editor’s note: SES member can read our interview from earlier this year with CEO Michael Marckx about the changes he has made at Spy that have led to improvements at the brand.

 

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series