REI records solid 2014

Industry customer REI reported this week that total sales grew 9.9% to $2.2 billion in 2014.
Published: March 23, 2015

Industry customer REI reported this week that total sales grew  9.9% to $2.2 billion in 2014.

Same store sales, including online sales, increased 4.2%.

REI ended the year with 138 stores, including seven new locations.

 

 

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series