Aaron Levant’s new venture NTWRK has attracted a second round of financing from some very big names.
NTWRK, described as the Home Shopping Network for youth culture, creates “shoppable” shows featuring big names in pop culture and exclusive collaborations, all available on the NTWRK app.
Musical artist Drake and Live Nation are NTWRK’s newest investors, joining early backers Warner Brothers and Jimmy Iovine.
By joining with Drake and Live Nation, NTWRK will expand into offering promotional bundles featuring tickets and merchandise, exclusive collaborations with Live Nation artists, and a new event series called NTWRK Presents.
Aaron, founder of Agenda and ComplexCon, is getting a lot of media attention with NTWRK, a business that offers an irresistible mix of celebrity, youth culture and a new digital platform. Read his interview with Fast Company here.