NEW AND IMPROVED ZJ BOARDING HOUSE OPENING IN SPRING OF 2021 WITH THE SUPPORT OF BOARDRIDERS AND THE SANTA MONICA COMMUNITY
The iconic Santa Monica board shop secures a new lease, extensive new renovations, and will reopen in the Spring of 2021. The temporary store will remain open for business in adjacent building next door, during the renovation.
HUNTINGTON BEACH, California – December 7, 2020 – Boardriders Inc. is pleased to announce a new go-forward lease and substantial renovation of its iconic ZJ Boarding House in Santa Monica – a pillar of the local community for more than three decades.
Working closely with the building’s landlord and local leaders, a new five-year lease has been signed and major renovations are underway at the original corner location on Main Street and Ocean Park Boulevard in Santa Monica. These steps ensure ZJ’s ongoing service to the community in all things boardriding for the foreseeable future.
“What a silver lining at the end of such a challenging year,” says Todd Roberts, co-founder of ZJ. “ZJ Boarding House is such an integral part of the community and we can’t thank our customers enough for their patience and support of us over the years. Thanks to the hard work of the community, of Boardriders, and of our landlord, we now have a plan in place that will continue to make this space the ultimate destination for everyone looking to have fun in and around the ocean, the mountains and beyond.”
After the Main Street renovations, which include the replacement of the roof, seismic retrofits, and substantial interior upgrades, the entire 4,900 square foot space will be open and ready to share the stoke in just a few months’ time. “Spring 2021 can’t come soon enough,” says Ajai Datta, who leads US retail operations for Boardriders. “We’re all looking to turn the page on challenging year that will ultimately make us stronger in the long run.”
ABOUT BOARDRIDERS, INC.:
Boardriders, Inc., is a leading action sports and lifestyle company that designs, produces and distributes branded apparel, footwear and accessories for Boardriders around the world. The Company’s apparel and footwear brands represent a casual lifestyle for young-minded people who are inspired by a passion for outdoor action sports. The Company’s Quiksilver, Billabong, ROXY, RVCA, DC Shoes, Element and VonZipper brands have authentic roots and heritage in surf, snow and skate.
The Company’s products are sold in more than 110 countries in a wide range of distribution, including surf shops, skate shops, snow shops, its proprietary Boardriders shops and other Company-owned retail stores, other specialty stores, select department stores and through various e- commerce channels. For additional information, please visit our brand websites below:
