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WRV Previews What Store Re-Openings May Look Like

Virginia is one of the few states where industry stores are still open, although with strict social distancing…

News April 21, 2020
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GoPro Cuts 20% of Staff, Shifts from Wholesale to DTC

GoPro overhauls its distribution strategy as a result of the coronavirus crisis.

News April 16, 2020
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Report: PPP Expected to Run Out of Funds Today

Meanwhile, Republicans and Democrats are still negotiating on adding another $250 billion to the program.

News April 15, 2020
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FUEL TV to Offer Brands Free Commercial Slots

FUEL TV is amplifying and expanding the #UnitedActionSports campaign to support the action sports industry

News April 15, 2020
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Retail Sales Plunge in March, Clothing Stores Take Biggest Hit

Retail sales saw their biggest drop on record in March, and April is expected to be worse.

News April 15, 2020
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Coronavirus Spurs Dire Outlook for Advertising and Media Companies, Plus Landlords Push back

Two Wall Street Journal articles today offer insights into what is happening with marketing spending and landlord pushback…

News April 14, 2020
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How One Company Landed PPP Funds

How industry PR firm Master Plan Communications successfully navigated the process and actually got money from the Paycheck…

News April 10, 2020
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Etnies Continues Shoe Donations for Homeless Despite Crisis

The Los Angeles Mission Easter Event is cancelled this year, but etnies is still donating shoes and is…

News April 10, 2020
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How Hansen’s is Coping with the Crisis

As the coronavirus crisis continues to unfold, we are reaching out to retailers and brands to see how…

News April 9, 2020
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series