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Element and Polo Ralph Lauren launch unisex apparel collaboration.

Element Collaborates with Polo Ralph Lauren

Element Global Creative Director Rey Gautier discusses why the collaboration with Ralph Lauren made sense and how Polo’s…

News October 18, 2023
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Mammut Aiming for $100 Million in North American Revenue

Swiss mountain safety and outdoor company Mammut is investing heavily in its United States operation, with plans to…

News October 18, 2023
Josh Weichhand Headshot resized

Rumpl Names New VP of Marketing from Yeti

Outdoor blanket brand Rumpl announced it has hired brand and marketing professional Josh Weichhand to join the company…

News October 18, 2023
Bataleon celebrates 20th anniversary

Bataleon Snowboards Turns 20 as U.S. Business Gains Steam

Low Pressure Studio’s Dennis Dusseldorp talks 20 years making boards, U.S. momentum, portfolio expansion, and why Amsterdam still…

News October 17, 2023
The X Games hires Cara Williamson

X Games Nabs Former North Face Exec for Marketing Role

Cara Williamson joins the X Games this week.

News October 17, 2023
Primus Lifestyle image resized

Primus Targets Broader Customer Base After Silva Merger

Earlier this summer, Fenix Outdoor sold camping stove company Primus to the Silva family of brands and Primus…

News October 16, 2023
Giro image from Vista resized

Vista Outdoor to Sell Sporting Products Business for $1.91 Billion

(This story was updated on 10/19/2023 and 10/27/2023.) Vista Outdoor, the parent company of 41 brands that design,…

News October 16, 2023
wm19 markWeber LauraWeber

Mark Weber to Step Down from Liberated Brands

The former global general manager of Billabong Men's, now head of all men's product for Billabong, RVCA, Volcom…

News October 16, 2023
expoS23 SaltyCrewbooth

Up-and-Coming Brands to Set the Tone at Surf Expo January

Surf Expo released its floor plan and exhibitor list for the January 2024 show last week, and the…

News October 15, 2023
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series