Salt Life Sales Jump in Q2

Salt Life owner Delta Apparel pre-released sales results for the quarter ended April 3 Tuesday.
Published: April 20, 2021

Salt Life owner Delta Apparel pre-released sales results for the quarter ended April 3 Tuesday.

The company said Salt Life revenue grew double digits in the quarter. Sales at Salt Life branded retail jumped 175% and e-commerce sales increased 40%.

Salt Life is entering the key summer season with its largest wholesale order book ever, the company said.

The results mirror some of the positive numbers we are hearing from other industry brands as retailers look to restock shelves to meet demand and prepare for the summer.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series