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Nike reports Hurley, Converse, action sports results

Nike reports Hurley, Converse, action sports results

Nike executives gave full year revenue totals and growth for Hurley and Converse on a conference call today. They also said how much Nike's action sports category grew.

Executive Edition May 13, 2013
Machado re-signs with Reef through 2015

Machado re-signs with Reef through 2015

Press Release:   Paddleboard Icon, Jamie Mitchell, also welcomed to the team   (Carlsbad, CA) February 9th, 2012 – Cardiff, California’s Rob Machado, 38, surfing’s longtime icon of style, re-signed…

News May 13, 2013
The business story of Frends

The business story of Frends

Frends is a community started by snowboarders. Frends fans begged them to make products. Read about their strategy, their very experienced backers, and their first product.

Executive Edition May 13, 2013
Surfrider announces 3 Second Movie Contest

Surfrider announces 3 Second Movie Contest

Press Release:   Unique Competition Kicks Off Surfrider Foundation's World Water Day Effort   San Clemente, CA (February 13, 2012) – In celebration next month’s World Water Day, the Surfrider…

News May 13, 2013
Rip Curl USA CEO on progress, strategies, more

Rip Curl USA CEO on progress, strategies, more

An in-depth interview with Kelly Gibson - including video clip - about the brand's just ended fiscal year, go forward strategies and developments with key retailers.

Executive Edition May 13, 2013
HippyTree's surf and stone strategy

HippyTree's surf and stone strategy

A talk with HippyTree partners about the brand's surf and stone strategy, its measured growth plan, and its category extensions as the brand evolves. Plus, lots of photos.

News May 13, 2013
A visit to CI HQ and business update

A visit to CI HQ and business update

I visited surfboard maker Channel Islands near Santa Barbara and talked with General Manager Scott Anderson about business trends and the company post Burton acquisition.

Executive Edition May 13, 2013

Billabong hires retail consultant, adds board member

Press Release:   NEW APPOINTMENTS FURTHER STRENGTHEN BILLABONG   GOLD COAST, 29 February, 2012: Billabong International Limited today is pleased to announce two key appointments to the company and the…

News May 13, 2013
Core Careers: Shawn Peterson, O'Neill Sr. Design Director

Core Careers: Shawn Peterson, O'Neill Sr. Design Director

Shawn shares how he grew from a warehouse worker fresh out of high school to a key design executive, all at the same company.

Executive Edition May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series