Shop Eat Surf Outdoor

Latest Posts

Hawaii – RVCA moving up, PacSun diversity, more

Hawaii – RVCA moving up, PacSun diversity, more

What I saw at stores in Waikiki - RVCA rise, PacSun racial diversity, Zumiez's sales, Ugg demand, Quiksilver expansion, Macy's all in, where I found the nicest staffs, more.

Executive Edition May 13, 2013

SIA hosts Summer Snowdown

Press Release:   SIA Members Take Manhattan by Storm at Annual Summer Snowdown Media Event   NEW YORK, NY (July 19, 2012) -- While Manhattan streets were hazy with 90+…

News May 13, 2013
Electric on major brand revamp, watches, helmets

Electric on major brand revamp, watches, helmets

A talk with Electric leaders about major changes at the brand including a new logo, moving into watches and helmets, its refined brand strategy, decoupling from Volcom, more.

Executive Edition May 13, 2013
Spy sales rise 5% in Q2

Spy sales rise 5% in Q2

Press Release:   Spy releases preliminary sales estimates for the quarter ended June 30, 2012   Preliminary net sales estimates for the quarter ended June 30, 2012 are anticipated to…

News May 13, 2013
Rick Alden returns fired up and with guns blazing

Rick Alden returns fired up and with guns blazing

Skullcandy Interim CEO and Founder Rick Alden returns with a blistering assessment of Skullcandy's business and several plans to help the brand regain its edge.

Executive Edition May 13, 2013

Levi's CFO to depart

Editor's note: From a document Levi's filed with the SEC today:   "The Chief Financial Officer of Levi Strauss & Co., Blake Jorgensen, will leave the Company on August 17,…

News May 13, 2013
Uppercut aims to replicate Oz success with grooming goods

Uppercut aims to replicate Oz success with grooming goods

Uppercut Deluxe has grown with the cleaned up hair trend for men. How the company got into 400 top surf doors in Australia, its plans for the U.S., and its…

Executive Edition May 13, 2013
Burton names Anne-Marie Dacyshyn VP of Marketing

Burton names Anne-Marie Dacyshyn VP of Marketing

Burton makes a major executive announcement this morning after former VP of Marketing Sam Paschel took a senior job with Skullcandy last week.

News May 13, 2013

Surf industry surpasses $6 million in donations for the ocean

Press Release:   Surf Industry Surpasses $6 Million in Donations for the Ocean at the 23rd Annual Waterman’s Weekend   - Shane Dorian, Jean-Michel Cousteau and the Late Sean Collins…

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series