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New Reef President on changes at Reef, his plan for the brand and new opportunities

New Reef President on changes at Reef, his plan for the brand and new opportunities

I spent a couple of hours with new Reef President Jim Gerson at Reef's Carlsbad headquarters this week. We spoke about Reef's turnaround plan, distinguishing Reef from competitors, how spring…

Executive Edition May 13, 2013
Zumiez comps up 3.3% in October

Zumiez comps up 3.3% in October

Details about how Zumiez performed in October, including strong and weak categories during the month.

News May 13, 2013
State of skate shoes – Vans

State of skate shoes – Vans

Vans Americas VP Jeff Moore discusses sales, the impact of the recession and Vans plans for 2010. Recession We're focusing on strategic partners that we can grow organically in versus…

Executive Edition May 13, 2013
PPR adds Italian men's luxury brand Brioni to stable

PPR adds Italian men's luxury brand Brioni to stable

  PRESS RELEASE Paris, November 8, 2011   PPR acquires Italian tailor Brioni   Acquisition of 100% of capital   A prestigious, profitable brand active in a growing market: high…

News May 13, 2013
Snow season 2009/2010 preview

Snow season 2009/2010 preview

This week, we check in with the snowboard industry to see how different companies and retailers are approaching the current season, responding to the economic climate, and preparing for the…

Executive Edition May 13, 2013
686 and Scion debut snowboarding concept car

686 and Scion debut snowboarding concept car

Press Release:   LOS ANGELES, CA (November 14, 2011) – 686® and Scion® are pleased to introduce the world's first and only car solely dedicated to snowboarding, "Numeric". Built for…

News May 13, 2013
Core Careers: Erik Joule, SVP Merchandising and Design at Levi Strauss

Core Careers: Erik Joule, SVP Merchandising and Design at Levi Strauss

Last December, Erik Joule, who was the Senior Vice President of Merchandising and Design at Quiksilver, left to perform a similar job at Levi Strauss & Co. in San Francisco.…

Executive Edition May 13, 2013
Billabong V1 wetsuit wins innovation awards

Billabong V1 wetsuit wins innovation awards

Press Release:   IRVINE, CALIFORNIA -- (November 16, 2011) -- Only months after being unveiled to the public, the Billabong V1 inflatable big wave wetsuit has received a pair of…

News May 13, 2013
Looking back and ahead: Mikke Pierson

Looking back and ahead: Mikke Pierson

Mikke Pierson, co-owner of ZJ Boarding House in Santa Monica, Calif., discusses the trauma of laying off long-term employees, adjusting to the new reality of consumer spending, and how he…

Executive Edition May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series