Shop Eat Surf Outdoor
Licensing and the Future of the Surf Industry
Executive Edition
Latest Posts
Photos from IVI party launch
Press Release: IVI LAUNCH PARTY MARKS ARRIVAL OF SUNGLASS BRAND Rob Dyrdek, Pete Fox, and Jerome Mage Formally Introduce IVI
News May 13, 2013
Action Sports in China – localization is key
Today we look at examples from inside and outside the industry of how companies have tailored products to the Chinese market, and at crucial cultural differences.
Executive Edition May 13, 2013
Spy partners with Sun Diego
Press Release: SPY® PARTNERS WITH SUN DIEGO FOR HIGH SCHOOL SURF TEAM SHOWDOWN CARLSBAD, Calif. —San Diego-based eyewear brand SPY® is partnering with Sun Diego Boardshops for a…
News May 13, 2013
Shaun Neff on brand's growth and plans
An interview with Shaun Neff about how much the brand grew last year, new product strategies, his take on why Neff is resonating with kids, and what's next for Neff.
Executive Edition May 13, 2013May chain-store sales post 4 percent gain
Press Release: NEW YORK, May 31, 2012 – U.S. chain-store sales excluding the drug store chains rose by 4.0% on a year-over-year basis according to the International Council of…
News May 13, 2013
Sanuk 2011 revenue figure and 2012 target
Deckers Outdoor Corporation executives disclosed Sanuk’s 2011 revenue on Deckers’ earnings conference call Thursday afternoon and gave Sanuk’s revenue target for 2012.
Executive Edition May 13, 2013
Sun Diego Showdown crowns champions
Press Release: SUN DIEGO HIGH SCHOOL SURF TEAM SHOWDOWN CROWNS CHAMPS South County Schools North County in The Game™ CARLSBAD, Calif.—The inaugural Sun Diego High School Surf Team…
News May 13, 2013
BC Surf & Sport, Val Surf on retail trends
We check in with several retailers this week on how spring sales are unfolding, hot selling brands, and more. Today we hear from BC Surf & Sport and Val Surf.
Executive Edition May 13, 2013
The Frendly Gathering releases festival app
Press Release: Windham, VT – June 11th, 2012. When do SOJA, Deer Tick and Railroad Earth play? What and where is Junk Town? How do you hike to the…
News May 13, 2013
