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From Nike 6.0 to Nike as it tightens action sports focus
I flew to Oregon and met with top Nike execs about major changes in Nike's branding, product and focus in action sports. Plus, future plans and why Nike succeeded this…
Executive Edition May 13, 2013Deckers wins lawsuits against counterfeiters
Press Release:  GOLETA, CA. May 1, 2012: Deckers Outdoor Corporation (NASDAQGS: DECK) announced today its victory in two cases against 3,007 Chinese-based counterfeit websites selling counterfeit UGG® Australia products.…
News May 13, 2013
A taste of back to school at PacSun
A visit to the PacSun store at The Block of Orange, a showcase store. I got a taste of back-to-school strategies, big changes in women's, shoe brands returning, more.
Executive Edition May 13, 2013Global Surf Industries debuts iPad catalog
Press Release:  GLOBAL SURF INDUSTRIES DEBUTS IPAD CATALOGUE  May 4, 2012 – In order to reduce their carbon footprint by cut down on paper waste, transportation and to…
News May 13, 2013
Spy going Back to Beach, more details from conference call
We listened to Orange 21's earnings conference call today and have a summary of the highlights, including Spy going Back to the Beach, the dropping of O'Neill license, more.
Executive Edition May 13, 2013SIA sells out space for 2013 show
Press Release: Â SIA Announces Sold-Out Booth Space for 2013 Snow Show Industry shakes off poor snow year and looks ahead to 2013 Â
News May 13, 2013
Burton SVP on orders, specialty focus, supply chain
A talk with Burton SVP John Lacy about how orders turned out for the season, how Burton is working with the specialty market, supply chain challenges and inventory approaches.
Executive Edition May 13, 2013
Photos from IVI party launch
Press Release: Â IVI LAUNCH PARTY MARKS ARRIVAL OF SUNGLASS BRAND Â Rob Dyrdek, Pete Fox, and Jerome Mage Formally Introduce IVI Â
News May 13, 2013
Journeys on a roll, more about Canada plans
We listened to the Q3 earnings conference call of Journeys parent company Genesco this morning and have details about Canada plans, Journey's performance, teen shifts, more.
Executive Edition May 13, 2013
