Shop Eat Surf Outdoor

Latest Posts

PacSun announces launch of new music website

PacSun announces launch of new music website

Press Release:   September 6, 2011 (Anaheim, CA)- Keeping up with their consumers passionate music appetite, PacSun has built a hub for its growing music program (music.pacsun.com), featuring daily blog…

News May 13, 2013
4th annual Rainbow Sandals Battle of the Paddle

4th annual Rainbow Sandals Battle of the Paddle

Press Release:   World's Preeminent Stand-Up Paddle (SUP) Race Doheny State Beach, Dana Point, CA, USA $25,000 Prize Purse Sept. 24 & 25, 2011   TEN DAYS TO BATTLE OF…

News May 13, 2013
SIA creates "State of the Industry" video

SIA creates "State of the Industry" video

Press Release:     New Video Breaks Down Lessons Learned from 2010/11 Season   MCLEAN, Va. (Sept. 19, 2011) - The 2010/11 season will go down in history books as…

News May 13, 2013
Dive specialist joins Surf Expo team

Dive specialist joins Surf Expo team

Press Release: Dive Specialist Sheri Daye Joins Surf Expo Team   September 23, 2011 — Avid freediver and spearfisher Sheri Daye has joined the Surf Expo Team as a sales…

News May 13, 2013
Sales tips from the masters: Tom Holbrook

Sales tips from the masters: Tom Holbrook

During my conversations with retailers and industry executives this year, I keep hearing a similar theme: the action sports industry needs to better train its sales force.

Executive Edition May 13, 2013
Hurley names an industry vet as its next CEO

Hurley names an industry vet as its next CEO

Hurley and Nike picked a former VF Corp. executive with experience in action sports, outdoor, denim and fashion brands to be its next CEO.

News May 13, 2013
Last week was the worst pre-holiday sales week in 40 years, but analysts predict more to come

Last week was the worst pre-holiday sales week in 40 years, but analysts predict more to come

December has been a brutal month for the industry, and for all of retailing, as several key reports released today and this week show. It was the worst Christmas week…

Executive Edition May 13, 2013
NRF says holiday sales to rise 2.8%

NRF says holiday sales to rise 2.8%

Press Release:   NRF Forecasts Holiday Sales Increase of 2.8 Percent to $465.6 Billion -Retailers Will Hire Estimated 480,000 - 500,000 Seasonal Employees This Year-  

News May 13, 2013
How industry executives are planning at a time of low visibility/Part II

How industry executives are planning at a time of low visibility/Part II

Today, we hear from Anthony Wilson of Salt Water Wine Surf Centres in Australia, Ted Wueste of Factor 54 and retail consultant Alan Roseman about planning strategies at a time…

Executive Edition May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series