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Social Media Science: The very open Zappos approach
In day two of our Social Media Science series, we ask Vans, 686, Hurley, Fox and more about social media mistakes to avoid and how they integrate athletes with marketing.
Executive Edition May 13, 2013ISA President on recent China surfing events, the future
Hainan Wanning Riyue Bay Surfing Festival presented by Quiksilver wrapped up. We asked Fernando Aguerre some questions about it, and about the potential for surfing there.
News May 13, 2013Volcom on e-commerce plans, moto and growth
Lots of interesting nuggets from Volcom's shareholder meeting yesterday, including more about its e-commerce philosophy and plans.
Executive Edition May 13, 2013Dragon granted two patents for APX goggle
Press Release: Â Frameless Goggle Design and Infinity Lens Technologyâ„¢ Â Carlsbad, CA (January 23, 2012) - Dragon today announced that the newly released, revolutionary APX Goggle has received approval…
News May 13, 2013Quiksilver on Roxy, Europe, improving gross margins
From the Q2 earnings conference call: Plans for Roxy, the performance of each brand by region, conditions in Europe and how much Quik gained from Raisins sale.
Executive Edition May 13, 2013Ipath signs pro surfer Evan Valiere
Press Release: Â Encinitas, CA (January 31, 2012)- Ipath Footwear announced today the signing of Kauai-native and pro surfer Evan Valiere. Â Growing up in Hawaii, Valiere has been a…
News May 13, 2013Vans continues hot streak; VF still on acquisition hunt
VF Corp. executives spoke extensively about Vans on an earnings conference call this morning, including results for Europe, China and U.S. They also talked about acquisitions.
Executive Edition May 13, 2013Etnies reforestation project takes root in Brazil
Press Release: Â ETNIES BRINGS PEOPLE TOGETHER AS THEIR BUY A SHOE, PLANT A TREE PROJECT TAKES ROOT IN BRAZIL Â The Reforestation Project that Planted Thousands of Trees in…
News May 13, 2013More on PacSun's plan for Modern Amusement, Q2 performance
Complete report on PacSun's Q2 earnings conference call including more details about Modern Amusement plan, key metrics with comparisons, shop-in-shop details, much more.
Executive Edition May 13, 2013