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Social Media Science: Brands share best practices

Social Media Science: Brands share best practices

Today, Vans, Sanuk, Hurley, 686, Fox, Rip Curl, Skullcandy and more share how they approach social media and what they've learned along the way. Tomorrow: what NOT to do.

Executive Edition May 13, 2013
Quiksilver to unveil Xplosive wetsuit prototype

Quiksilver to unveil Xplosive wetsuit prototype

Press Release:   Kelly Slater To Test Prototype In Competition During Hawaii’s Pipeline Masters   Quiksilver’s Xplosive Wetsuit, the company’s most innovative wetsuit with unparalleled technical design, will be tested…

News May 13, 2013
George Powell: Skate industry must fight back

George Powell: Skate industry must fight back

Powell exhorts the industry to work together to protect skateboarding from outsiders with public money who are pulling skateboarding apart "like buzzards shredding a carcass."

Executive Edition May 13, 2013
Honolua Surf Co. signs Waterman Dave Boehne

Honolua Surf Co. signs Waterman Dave Boehne

Press Release:   IRVINE, CALIFORNIA (December 15th, 2011) Honolua Surf Co. signs Stand Up Paddleboarder Dave Boehne to the team. Dave will not only be representing the Honolua Surf Co.…

News May 13, 2013
Costa Rica store tour – with lots of photos

Costa Rica store tour – with lots of photos

In Part II of our Costa Rica report, Shelby Stanger visits several stores in different areas of the country to get a feeling of what is happening on the ground…

Executive Edition May 13, 2013
Burton launches Burton Mountain Festival tour

Burton launches Burton Mountain Festival tour

Press Release:   All New Burton Mountain Festival Coming Soon to a Resort Near You   BURLINGTON, Vt. (December 22, 2011) For the first time ever, Burton is launching the…

News May 13, 2013
Sole Tech CEO focuses on the future

Sole Tech CEO focuses on the future

Pierre Senizergues on: the global economy, how 2010 is shaping up, competing with athletic companies, what’s new with Sole Tech brands and why he's always been leery of debt.

Executive Edition May 13, 2013

Zumiez December sales better than expected, raises Q4 guidance

Press Release:   Zumiez Inc. Reports December 2011 Sales Results Company Raises Fourth Quarter Guidance  

News May 13, 2013
Real Retail: Stand Up Paddle Co.

Real Retail: Stand Up Paddle Co.

SUP Co. in Laguna Beach takes an upscale approach to the SUP craze, including an intriguing mix of brands and impressive private label program. Industry vets are involved.

Executive Edition May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series