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Executive Edition
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Bob Hurley and Roger Wyett explain the Phantom patent and what it means
Bob Hurley and Roger Wyett talk about what the patent awarded for the Phantom boardshort means in the marketplace during our Feb. 11, 2011 Executive Roundtable.
News May 13, 2013Action sports, outdoor brands lead VF’s growth
VF Corp.’s Outdoor & Action Sports Coalition brands – lead by the North Face and Vans – grew faster than the company as a whole, and surged to become the…
Executive Edition May 13, 2013USSA names national team suppliers
Press Release:  PARK CITY, UT (Nov. 23) – The U.S. Ski and Snowboard Association has named 60 different brands as suppliers to the U.S. Ski Team, U.S. Snowboarding and…
News May 13, 2013Moto Momentum: Brands and retailers see opportunity
Editor's note: This is Part I in a three-part series on the growing Moto opportunity in action sports. Today, we examine the market and talk to action sports brands about…
Executive Edition May 13, 2013Oakley signs swim license
Oakley has picked the Trimera Group to make, market and distribute a women's swim line, according to Women's Wear Daily.
News May 13, 2013Social Media Science: Brands share best practices
Today, Vans, Sanuk, Hurley, 686, Fox, Rip Curl, Skullcandy and more share how they approach social media and what they've learned along the way. Tomorrow: what NOT to do.
Executive Edition May 13, 2013Quiksilver to unveil Xplosive wetsuit prototype
Press Release:  Kelly Slater To Test Prototype In Competition During Hawaii’s Pipeline Masters  Quiksilver’s Xplosive Wetsuit, the company’s most innovative wetsuit with unparalleled technical design, will be tested…
News May 13, 2013George Powell: Skate industry must fight back
Powell exhorts the industry to work together to protect skateboarding from outsiders with public money who are pulling skateboarding apart "like buzzards shredding a carcass."
Executive Edition May 13, 2013Honolua Surf Co. signs Waterman Dave Boehne
Press Release: Â IRVINE, CALIFORNIA (December 15th, 2011) Honolua Surf Co. signs Stand Up Paddleboarder Dave Boehne to the team. Dave will not only be representing the Honolua Surf Co.…
News May 13, 2013