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Vans Triple Crown webcast sets record

Vans Triple Crown webcast sets record

Press Release:   VANS TRIPLE CROWN OF SURFING WEBCASTSETS ACTION SPORTS RECORD:   10.4 MILLION OVERALL STREAMS   * Billabong Pipe Masters Generates 6 million streams over 3 days *…

News May 13, 2013
The new consumer-protection law: an interview with the Consumer Product Safety Commission

The new consumer-protection law: an interview with the Consumer Product Safety Commission

Action sports apparel companies are scrambling to understand, prepare and comply with a new consumer-safety law that requires testing of clothes and other products for lead and phthalates, which are…

Executive Edition May 13, 2013
Deep discounting continues at malls

Deep discounting continues at malls

Retailers stuck with too much inventory are resorting to storewide, extreme discounts this holiday season as the promotions at the malls continue.

News May 13, 2013
PacSun's new merchandising look and focus

PacSun's new merchandising look and focus

Pacific Sunwear CEO Sally Frame Kasaks told the audience at an investors' conference last week that the company has broadened its focus beyond its surf and skate roots. Now, PacSun…

Executive Edition May 13, 2013
LSSM offers programs and incentives during January

LSSM offers programs and incentives during January

Press Release:   LAKEWOOD, CO (January 3, 2012) - Snow and colder temperatures are returning to many parts of the country and the fourth annual Learn to Ski and Snowboard…

News May 13, 2013

The North Face's secrets to succeeding during a downturn

The North Face, along with Vans, has been a top-performing brand for VF Corp. during the recession, and I recently sat down with The North Face President Steve Rendle to…

Executive Edition May 13, 2013
Show Daily staff releases Snow Show Preview

Show Daily staff releases Snow Show Preview

Press Release:   WASHINGTON, DC (January 6, 2012) - This week, publishers of the Snow Show Daily, in conjunction with SnowSports Industries America (SIA) have released the print and digital…

News May 13, 2013
ASR Report: Toms shoes growth plans for spring 2010

ASR Report: Toms shoes growth plans for spring 2010

Differentiating yourself from the competition is a key to surviving the downturn, experts say. Toms shoes has definitely succeeded on that front. The three-year-old brand is growing fast, and has…

Executive Edition May 13, 2013

Industry vets launch action sports design studio

Press Release:   When eclectic professionals with more than 30 years working in Youth lifestyle and Action Sports markets come together, you get.... PRJCT Action Sports Design Studio.   After…

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series