Shop Eat Surf Outdoor

Latest Posts

Shaun White launches new hardgoods brand

Shaun White launches new hardgoods brand

Shaun White is launching a new hardgoods brand called Shaun White Supply Co.

News May 13, 2013

Looking for fashion clues at Urban Outfitters

Urban Outfitters stores are doing better than most in this environment, so I decided to dig a little deeper to find clues about what is working for them that other…

Executive Edition May 13, 2013

Billabong signs with Lawson software

Press Release:   Billabong Signs with Lawson Software to Help Support Growth in Action Sports Fashion Sector Lawson QuickStep Fashion to help improve global supply chain operations and efficiency  …

News May 13, 2013
The new consumer-protection law: an interview with the Consumer Product Safety Commission

The new consumer-protection law: an interview with the Consumer Product Safety Commission

Action sports apparel companies are scrambling to understand, prepare and comply with a new consumer-safety law that requires testing of clothes and other products for lead and phthalates, which are…

Executive Edition May 13, 2013

B4BC to host 5th annual Skate the Coast

Press Release:   Boarding for Breast Cancer (B4BC) to Host Fifth Annual  Skate the Coast Presented by Sun Bum on Saturday, Oct. 29   18-Mile Longboard-a-thon from Santa Monica Pier…

News May 13, 2013
PacSun's new merchandising look and focus

PacSun's new merchandising look and focus

Pacific Sunwear CEO Sally Frame Kasaks told the audience at an investors' conference last week that the company has broadened its focus beyond its surf and skate roots. Now, PacSun…

Executive Edition May 13, 2013
Online retailers prep for promotion-heavy holidays

Online retailers prep for promotion-heavy holidays

Press Release:   Online Retailers Preparing for Promotion-Heavy Holiday Season, According to Shop.org eHoliday Survey -More than Half Plan to Start Holiday Marketing Promotions by Halloween-  

News May 13, 2013

The North Face's secrets to succeeding during a downturn

The North Face, along with Vans, has been a top-performing brand for VF Corp. during the recession, and I recently sat down with The North Face President Steve Rendle to…

Executive Edition May 13, 2013
VonZipper debuts Dot Dash fashion line

VonZipper debuts Dot Dash fashion line

VonZipper has introduced a new fashion-forward, lower-priced sunglass line called Dot Dash. Curt Fry tells us about the line and the strategic thinking behind it.

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series